Bed Head Back It Up Texturizing Cream 4.2oz

Bed Head’s new Back It Up texturizing Cream. For shapeshifting styles.

A powerful styling product, not only designed with, but used by salon professionals. Delivering salon results and salon experience at home. If you loved Bed Head On The Rebound, you will love Back It Up! Get long-lasting style with the Bed Head Back It Up Texturizing Cream! This hair styling cream provides definition, body, and hold to help easily create natural, textured hairstyles. The texture cream has one scrunch technology that helps hair spring back into shape by simply moving the hair.

Formulated with Styling Resin that provides long-lasting curl hold and definition, Lightweight Silicones that provide thermal protection and frizz control so styled hair lasts longer, Glycerin that helps keep hair moisturized and shiny, and Baobab Fruit Extract that is known for its softening, soothing and moisturizing properties. Features a tasty Pear fragrance.

Use directions

Apply through towel-dried hair, comb through for even distribution. If wanting to create long-lasting curls, wrap hair around your finger to activate textured waves. Dry from below, scrunching as you dry. Perfect for long and mid-long hair.