The biggest myth in the hair market these days? That all you need is a good shampoo to fight the fade of beautiful hair color. In fact, Joico non-stripping, highly-moisturizing Sulfate-Free Conditioner is just as key; it softens and protects your coif, while locking in the moisture that helps maintain true hue and vibrancy.
For those with color-treated hair looking to preserve the integrity of both shade and depth.
Features
Softens and protects your coif
Locking in the moisture that helps maintain true hue and vibrancy
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