Joico Defy Damage Protective Shampoo

Product Code: JC4008-300

Availability:In stock

$35.99 35.99

Available Options


Joico Defy Damage Protective Shampoo

Defy Damage Protective Shampoo for bond strengthening & color longevity. Gently sloughs away dirt and debris without roughing up the hair cuticle or stripping vibrant color.

For damaged, chemical or colored hair.

See it, feel it, believe it. Protect all hair types from the ravaging effects of daily heat styling, UV exposure, and environmental pollution that lead to dry, dull, lackluster locks with Joico’s NEW Defy Damage haircare system. From salon to home and beyond, this damage-defying breakthrough helps protect and strengthen hair bonds for a healthy hair transformation you can instantly see and feel.


  • Free of SLS/SLES Sulfates
  • Decadently rich lather for a luxurious cleansing experience
  • Leaves hair soft, shiny, resilient, and healthy-looking
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