Lather in lustrous, more resilient hair. Formulated with damage-seeking Keratin and protective Guajava Fruit Extract, this gentle shampoo helps fortify weak strands and prevent future damage. Unlike traditional shampoos that can strip away what little joi remains, this power-packed formula gives and gives—instantly improving elasticity, strength, and shine.
To say that K-PAK shampoo "cleanses your hair," is like saying a Chanel coat "keeps you warm." Sure, it gets the grime out... but it also turns your cleansing into the first step of a reconstruction process specifically designed for hair that's been put through the ringer. Whether the culprit is overzealous thermal styling or harsh chemical services, this star shampoo actually restores hair's original condition, measurably increasing strength, and giving it a cloak of protection to fend off future damage.
For fine hair, coarse or thick strands.
Features
Gently cleanses weak and depleted hair while replenishing lost amino acids, filling in damaged areas of the cuticle and restoring hair's original strength and condition.
Hair's tensile strength is measurably increased and hair is more responsive to styling and is noticeably more resilient
Usage
Shampoo, rinse, and repeat. Follow with Joico K-PAK Reconstructing Conditioner for a great hair treat!
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