Olaplex's best-selling shampoo, is now formulated to celebrate the beauty of blonde!

Olaplex No.4P Blonde Enhancer Toning Shampoo strengthens, softens, and neutralizes unwanted yellow tones for brighter, more manageable hair. The sulfate-free, highly concentrated formula allows for customizable toning -- The longer you treat, the brighter the results.

Whether your blonde comes naturally or from your stylist, root to tip or balayage, even if you’re proudly grey - this toning shampoo will help keep your color bright.

Features

3X brighter compared to top purple shampoos
Repairs, hydrates & brightens
For all blonde, lightened & grey hair
Gentle enough to use every shampoo

Use directions

Apply to wet hair. Lather fully & let process 1-3 minutes. Rinse. For more intense toning, leave on up to 5 minutes. Tip: If hair has product buildup, cleanse first with No. 4 Bond Maintenance Shampoo

Olaplex No. 4P Blonde Enhancer Toning Shampoo 8.5oz