Pureology Strength Cure Blonde Purple Shampoo

Bring out your best blonde with the Strength Cure Blonde Purple Shampoo for all shades of color-treated blonde, highlighted and lightened hair. Created with violet toning properties, this sulfate-free purple shampoo helps tone blonde hair and neutralizes and brightens ashy, brassy tones. 

Formulated with the Strength Cure Asta Repair™, this purple shampoo also strengthens and rebuilds damaged, brittle hair while preventing dryness and further breakage for shiny, moisturized hair. Plus, our exclusive AntiFade Complex protects against heat damage and keeps highlights bright and vibrant while refreshing brassy, yellow tones.

Features

• Purple shampoo
• Created with violet toning properties
• Perfect for all shades of color-treated blonde, lightened, or highlighted hair including lifts, highlights and balayages
• 100% Vegan

Use Directions

Apply a quarter-sized amount of the purple shampoo to the scalp area of wet hair and lather. Wait 1-5 minutes (see chart below). Rinse.

Blondes Chart

• Warm Blondes: Wait 1-3 minutes before rinsing
• Neutral Blondes: Wait 3-5 minutes before rinsing
• Cool Blondes: Wait 5-15 minutes before rinsing